From the most fabulous runway shows to the most elaborate parties; ever wonder how these amazing events come together? With this short course, you will learn the “ins and outs” of producing a meaningful event. Explore the different types of events, learn how to create and manage a budget, curate a delicious menu, and stay organized with a thorough run-of-show.
You will learn how to execute impactful events on different scales. You will understand how to use publicity tools and social media to build buzz, pair the appropriate wines to dishes and facilitate a seamless red carpet. By the end of this short course, you will be able to anticipate common event snafus and how to manage them.
The goal of this course is for you to learn how to produce experiences by taking events to the next level. Upon completion of the program, you will be given the opportunity to conceptualize a real-life event.
This course is taught by Jenae Green, who has held managerial event roles for Marie Claire US and Bergdorf Goodman in New York City. She has planned New York Fashion Week parties, celebrity-studded cocktail events, award ceremonies, conferences and more